Business Card Printing: Offset Vs Digital Printing

Business card printing is one of the first and most important print advertising formats that businesses use, but few people understand when offset printing or digital printing is the best option for their business.  Both have distinct advantages which can save your business a great deal of money.  Which one is right for you?  This article discusses basic offset and digital printing concepts and gives you some direction on when each format may be best.

Offset printing
The first thing that an offset printer has to do is create four metal plates so that your business card printing project can be completed.  These metal plates are then rolled across sheets of paper and the ink is then adhered to the paper.  As you can imagine, the set up required for each business card printing project is rather extensive.

This makes offset printing ideal for long run business card printing projects.  If you need 1000 or more business cards, an offset printer will likely save you money in the long run.  Offset printing is also known for its higher quality, so if you’re doing full color business cards, offset printing may give you better results.

Digital printing
In contrast to offset printers, digital printers have little to no set of requirements.  They simply load your files, put the appropriate paper in the machines, and start printing.

The efficiencies created by digital printers make short run business card printing affordable for anyone.  If you need 500 or less business cards, then digital printing will likely be your best option.  Digital printing looks great for either black and white or color business cards.

Conclusion
As you can see, offset printing and digital printing are both very functional, but each has its place.  For long run business card printing projects, consider offset printing.  For short run business card printing, digital printing is the best solution.  For projects between 500-1000 business cards you will likely have a hard time finding a price difference between offset printing and digital printing since this really boils down to how each printing firm spreads out the costs of developing the metal plates the offset method.

The most time and cost effective solution is to find a commercial printer than can provide either digital or offset printing. A versatile printing company will automatically use whichever printing method is best for providing the lowest price for the quantity of business cards that you need.

Comments

[Jamy Strauss]

There are the showing two way for the printing business card. The offset printer has to do is create four metal plates so that your business card printing. And in digital printing only we complete take the picture what we want and after using with the printer we make it.
business card printing